Coaching with Rino

We have had such an overwhelming response to our coaching series in 2017, that we are opening up further in 2018.    The goal of our coaching series is to bring real estate professionals together and master mind about what is currently happening in the industry and how to strengthen your business.  Best news of all it is FREE!  All agents are welcome, yes even if you are not a Keller Williams agent.   We are offering two types of programs in 2018. Coaching with Rino - Open format, held at our office in Mission Viejo on Wednesdays at 3pm. All agents welcome! Platinum Series with Rino - Invitation only, held at our office Mission Viejo, date at time sent by invitation only. Our goal is to bring you a variety of topics to help strengthen your real estate business in 2018.  We will also have guest speakers from around the country to help you learn from the best!  Make sure to follow us on our Facebook page and if you...

It's that time of year when traditionally real estate starts to slow down.  But not in our office, it is when we kick in high gear.  The last two months of the year are often our best months.   We put together  a list of 10 habits to keep you in check during end of the year, which will start your 2018 off in business! 1.  Set a Big Goal - In The ONE Thing, Gary Keller and Jay Papasan write, “Visualizing the process – breaking a big goal down into the steps needed to achieve it – helps engage the strategic thinking you need to plan for and achieve extraordinary results.” 2. Track Your Numbers -You won't know where you are going or what is missing if you don't track what you are doing. At all times understand: # of Appointments # of Agreements # of Contracts # of Contracts Closed Anticipated Profit 3. Don't Settle - Set the standard for your business and don't give yourself permission to settle. 4. Take Action - Goals are gr...

With the recent disasters we have seen in Texas, Florida, Puerto Rico and Mexico this past summer, you can sometimes feel like you don't know how to help.   Organization of one Realtors strengths, so why not pull together a fundraiser in your neighborhood or local community or office to help those in need.   A little action goes along way!  {S... It's a great way to meet people! Below are some great suggestions from KW to support KW Cares and our agents who were effected by these recent disasters. Your Database/Sphere:  Reach out to your database, friends and family to share the KW story and ask for donations. Direct asks are always the best way to collect donations.  Host a Potluck Lunch:  Dishes are donated and diners pay a fee. Bad Pants/Hair Contest:  Who has the ugliest pants in their closet? Who can come up with the most extravagant hairdo? Charge an entry fee to the contest and donate all proceeds to the R...

Have you ever worked with a home buyer and showed them several houses based on what they said they wanted to only find, the home they picked was completely different?   Or you are working with a couple and the husband once one thing and the wife something completely different?   By the time you are done with the process you could have showed them hundreds of home.   When working with home buyers, sometimes the hardest part is getting them to communicate with you exactly what they are looking for. The thought that they can simply look online, pick up the phone and ask someone to show them a home, seems so easy.  But there you go again out looking at homes.   Here are 5 questions to Improve Your Buyer Engagement 1.  You can each have 3 must haves in your home.. what would they be? 2.  Why are the "must have" important to you? 3.  In General what are your likes and dislikes of a home? 4.  What features do you want in you...

In real estate, well really any sales position, we often hear the agent questioning why they are not closing a sale or having difficulty getting through a transaction with their buyer and seller. There are numerous reasons that may be the reason, but in my training I have found that if agents following these simple tactics when working with buyers and sellers they will have success! 5.   Be confident in your ability:   Doesn't matter if you are a seasoned agent or a new agent.  Confidence sells! 4.   Be an expert in your market:   Can you say with assurance, how many homes sold last month, what the highest price was what the lowest price was?   Who do you see remodeling, cleaning up that could be potential business? 3.   Interrupt the market: What is trending in your local real estate market.  Is inventory low?  Are homes sitting?  Are open houses and showings busy or slow?  Communicating these aspects are important t...

When you are developing your real estate business, it is important to remember you are the product. When any product is developed the first step in the strategy is to quantify what is going to be your marketing strategy to get your message in front of people. This can be confusing in real estate as often times, agents have a difficult time thinking of themselves in this light. They just want to put a slogan on their marketing and call it a day.   Here are 5 Tips to help you develop your a successful marketing strategy. 1.   Who is your client?:  How does the saying go, y ou can't be everything to everybody. This is certainly true in real estate. I often hear, I will sell to anyone, doesn't matter buyer or seller, I just need a sale.  This can be true as you begin your career, but is it the most effective way to build your business?  Deciding who you are going to target as your real estate clients is key to developing a consistent marketi...

Do you remember playing Red Light Green Light as a child?  Many agents play this game with their real estate business and though analyzing your business regularly is very important the idea of stopping and starting it, is going to hurt your business in the long run. Why do agents start and stop: time budget, no systems and poor planning generally are the causes.   Does this ring true in your business? Let's look at some strategies to keep your business in front of you at all times so you can flow with all that incoming traffic..   The first goal is to grow your business proactively vs. re-actively.  How do you accomplish this.  Here are 5 important steps: 1.  Build a Database 2.  Feed the Database everyday 3.  Communicate with it in a systematic way 4.  Service all clients regularly 5.  Know your numbers When I work with agents, budget is always a topic that most do not like to approach.  But you are ...

As a real estate professional you really have two jobs, of course one is helping your clients, buy, sell or invest in real estate.   However, without being successful in your first job, which is lead conversion, the road to finding clients is going to be a difficult one. Often when we work with new agents or even seasoned Realtors; we have to remind them, where to put their energy.. So let me ask you a question... What is a Lead? a.  Anyone you meet? b.  Someone you meet with an intention? It could be either, but the real answer is B. A is a prospect.  To classify a person as a lead it should meet these qualifications. a.  Ready - Their mind set is ready to take the steps necessary to make a move b.  Willing - They are motivated and excited about the process c.  Able - They have been pre-qualified and have an overall strategy Of course, our job is to help clients get to point c.  However, if you are focusing on the wro...

Just getting back from the Keller Williams Family Reunion and my head is spinning with all the exciting things coming to our offices and teams, 2017 is going to be a great year! With that in mind I think it is always important to do a little refresh as we look at how to generate new business in this new year.  Our research and experience has taught us that for every fifty people you market yourself to, twelve times a year you can reasonably expect to generate a real estate sale.. So.. in your business is this happening?  If the answer is no, it is time to take a look at yourself and your business and find out why it is not happening?  Here are 3 questions to ask yourself. 1.  What is the one thing holding you back? 2.  What is one thing that needs to be removed from your focus? 3.  What is one thing that you need to do? When I asked this question in our recent sales meeting at our Keller Williams office in Mission Viejo, I thin...

Did you hear the great news?  2016 was an amazing year for the Keller Williams family.   We have happy clients, records were surpassed and results are in and guess who got the benefit, our team of agents.  Below is a snapshot of the amazing growth we had in 2016, take a peak at our recent numbers published. Keller Williams , the world’s largest real estate franchise by agent count, shattered its Q4 and year-end records for agent production, profit, and profit share.  Leading indicators point to a strong Q1.     Q4 2016 Results ·          Agents closed 238,056 transactions in Q4, up 17.1 percent over Q4 2015. ·          Agents closed $67.1 billion in sales volume, up 22.2 percent from previous Q4. ·          Franchisee owner profit in the fourth quarter was up 23.5 percent over Q4 2015 to $37.9 million. ·  ...

In real estate and throughout life in general, we negotiate pretty much everything.  If there is something we want to accomplish or need from another party.. the negotiations begin.  So how do we ensure we win the negotiation.   It's a process, right?  But there are three aspects that are critical to your success, especially in the real estate field. Can you guess what they are.. the P's are a hint:  Prepare - Present - Position The first aspect really should be a given, but especially in the real estate field.    Prepare:  By prepare, it is essential you know and understand your goals but most importantly their motivation. Why:  Understanding your clients motivation is what will give you the silent edge when trying to win their business.   For example: You have a listing appointment, you understand the goal is to sell their home, but what is their motivation?  Is it money, new job, retirement, etc.   ...

As we are just about finished with the first month of 2017.. how have you done on your goal setting?  Has the novelty of going to the gym at 530 am worn off yet?  Below are six strategies to help keep you on track! Remember your Why  Evaluate your Progress Create Systems and Models Set Updated Goals Commit to Measuring Your Progress Be Accountable to someone There is a natural ebb and flow of goal setting that takes into account the sliding back aspect.   When I work with real estate professional on building their business, this process is key in keeping them on track. Most importantly, is to remind them of their destination.   It sounds simple but life does get in the way. Focusing on your Why regularly helps re-instill the passion you have inside for what you want to achieve. If you are in the real estate arena and looking for help in taking your career to the next level., don't hesitate to contact Rino for a complimentary ...