Developing a successful Real Estate Farm
Why is farming still an important prospecting tool for real estate agents in this digital world? Simply it put's you in front of a targeted audience? It provides you a focused area to build your business. After we are selling homes. Laser Focus - if you sell 50 homes and they are scatted all over, you are number one where? However if you sell 20 homes in one Zip Code then you are number one of that area. A huge marketing bonus. Consistency with one thing allows your brand to expand. It will grow as you grow it! Picking a Farm - You want to be-business minded. Set your budget with the intent for it to grow with each sale. Find an area you will work daily, the asorbtion rate should be higher then 7% and no other agent dominating more then 25% of the area. Be the Expert - Know everything there is to know about the neighborhood. Number of tracks, how many homes, sales history, schools, local areas of interest etc. Don't keep the information hidden. Your web...